The mobile medium continues to change the global digital landscape. The growing amount of users, who access information from mobile devices, requires a dedicated attention to the mobile presence of destinations.

With a mix of fresh and creative ideas, a rigorous research background and extensive experience in mobile, usability testing and user-centred design; we provide a range of solutions that will deliver the right knowledge and expertise for your mobile related challenges. Click on the boxes on your right to obtain further information about the individual products and services.

The key to being successful is to have a well-thought-out and thorough mobile strategy, which harnesses the unique strengths of the mobile medium . By understanding your current state, we will work with you to define your mobile goals and objectives, and develop a comprehensive mobile strategy for you, including:

  • Goals and objectives
  • Stakeholder analysis
  • Customer analysis
  • Mobile user experience vision and definition
  • Recommendations for design and content
  • Recommendations for implementation and delivery
  • Recommendations for marketing
  • Recommendations for success metrics
  • Integrated mobile strategy and recommendations

An expert evaluation (review) is a user experience inspection method, designed to identify usability problems in an online product or service. An expert review is an excellent method, which allows immersion and provides a fast, low-cost and proven way to ensure that your mobile presence meets standard usability guidelines and provides a unique mobile customer experience. The provided recommendations and strategic directions will help you make the most of your mobile products.

We have a team of experts, which will equip your organisation with the most current and relevant knowledge in a number of mobile related topics and areas. Our interactive full-day workshops are designed to address the specific needs of destinations, travel and tourism businesses. We cover in a small and collaborative environment a wide range of topics, from mobile strategy, to mobile experiences, mobile customer research, mobile marketing and advertising.

Mobile walkshops are a new kind of learning experience that combines an interactive workshop session, an urban walking tour, group discussion, and spontaneous exploration. By testing together with our experts your mobile solutions in real-live situations, you will get a first hand experience of the strengths and weaknesses of your products. In mobile walkshops you will learn hands-on about the various strategies that visitors adopt to find information and enhance their tourist experience. These insights are critical before starting the development of any mobile project.

Interested in Mobile Solutions?

If you are interested in our benchmarking services or have any further questions, we would be happy to talk to you.